{"id":8346,"date":"2026-01-18T20:06:11","date_gmt":"2026-01-18T19:06:11","guid":{"rendered":"https:\/\/clinicavallcorba.com\/?p=8346"},"modified":"2026-06-25T16:29:57","modified_gmt":"2026-06-25T14:29:57","slug":"carlo-gallucci-parla-a-sepa-barcelona-2025-sobre-innovacio-i-sostenibilitat-en-la-clinica-dental","status":"publish","type":"post","link":"https:\/\/clinicavallcorba.com\/ca\/carlo-gallucci-parla-a-sepa-barcelona-2025-sobre-innovacio-i-sostenibilitat-en-la-clinica-dental\/","title":{"rendered":"Carlo Gallucci parla a SEPA Barcelona 2025 sobre innovaci\u00f3 i sostenibilitat en la cl\u00ednica dental"},"content":{"rendered":"<p data-start=\"810\" data-end=\"1049\">El Prof. <strong data-start=\"819\" data-end=\"837\">Carlo Gallucci<\/strong>, catedr\u00e0tic de M\u00e0rqueting d\u2019ESADE, va participar a <strong data-start=\"887\" data-end=\"910\">SEPA Barcelona 2025<\/strong> dins del programa de gesti\u00f3 del congr\u00e9s, amb una xerrada magistral dedicada a <strong>innovaci\u00f3 i sostenibilitat a la consulta dental<\/strong>.<\/p>\n<p data-start=\"1051\" data-end=\"1421\">La seva intervenci\u00f3 es va emmarcar en la sessi\u00f3 <strong>\u201cInnovaci\u00f3 i sostenibilitat de la consulta dental\u201d<\/strong>, un bloc centrat en els reptes actuals de la gesti\u00f3 cl\u00ednica: com fer que una consulta dental sigui m\u00e9s eficient, m\u00e9s preparada per al futur i, al mateix temps, m\u00e9s coherent amb els valors que han de guiar l&#8217;atenci\u00f3 sanit\u00e0ria.<\/p>\n<h2 data-section-id=\"iigw21\" data-start=\"1423\" data-end=\"1466\">Gesti\u00f3 estrat\u00e8gica de la cl\u00ednica dental<\/h2>\n<p>La xerrada de Carlo Gallucci va portar per t\u00edtol <strong>\u201cLa gesti\u00f3 estrat\u00e8gica de la consulta dental basada en la justa combinaci\u00f3 d&#8217;efici\u00e8ncia i valors\u201d<\/strong>. L&#8217;enfocament de la sessi\u00f3 va ser clar: una cl\u00ednica dental no pot entendre&#8217;s nom\u00e9s com un espai assistencial, sin\u00f3 tamb\u00e9 com una organitzaci\u00f3 que ha de planificar, mesurar, liderar equips i prendre decisions sostenibles a llarg termini.<\/p>\n<p>En aquest context, la innovaci\u00f3 no es limita a incorporar noves tecnologies. Tamb\u00e9 implica millorar processos, optimitzar recursos, organitzar millor els equips i crear una experi\u00e8ncia pel pacient m\u00e9s s\u00f2lida i coherent.<\/p>\n<h2 data-section-id=\"1b0sqzx\" data-start=\"2113\" data-end=\"2176\">Efici\u00e8ncia i valors: dos elements que han d\u2019avan\u00e7ar junts<\/h2>\n<p>Un dels missatges centrals de la sessi\u00f3 va ser la necessitat d&#8217;equilibrar <strong>efici\u00e8ncia empresarial i valors professionals<\/strong>. En una cl\u00ednica dental, ser eficient significa gestionar b\u00e9 el temps, els recursos, els processos i la comunicaci\u00f3. Per\u00f2 aquesta efici\u00e8ncia nom\u00e9s t\u00e9 sentit si est\u00e0 alineada amb una pr\u00e0ctica cl\u00ednica responsable, \u00e8tica i centrada en el pacient.<\/p>\n<p data-start=\"2178\" data-end=\"2553\">Aquesta visi\u00f3 connecta amb l&#8217;\u00e0mbit acad\u00e8mic i professional de Carlo Gallucci, les \u00e0rees d&#8217;inter\u00e8s del qual inclouen el m\u00e0rqueting, la planificaci\u00f3 estrat\u00e8gica i la gesti\u00f3 de l&#8217;atenci\u00f3 sanit\u00e0ria.<\/p>\n<p data-start=\"2555\" data-end=\"2783\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-8186\" src=\"https:\/\/clinicavallcorba.com\/wp-content\/uploads\/carlo-Gallucci-en-SEPA-25.jpg\" alt=\"carlo Gallucci en SEPA 25\" width=\"750\" height=\"500\" srcset=\"https:\/\/clinicavallcorba.com\/wp-content\/uploads\/carlo-Gallucci-en-SEPA-25-200x133.jpg 200w, https:\/\/clinicavallcorba.com\/wp-content\/uploads\/carlo-Gallucci-en-SEPA-25-300x200.jpg 300w, https:\/\/clinicavallcorba.com\/wp-content\/uploads\/carlo-Gallucci-en-SEPA-25-400x267.jpg 400w, https:\/\/clinicavallcorba.com\/wp-content\/uploads\/carlo-Gallucci-en-SEPA-25-600x400.jpg 600w, https:\/\/clinicavallcorba.com\/wp-content\/uploads\/carlo-Gallucci-en-SEPA-25.jpg 750w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<h2 data-section-id=\"v5ha5d\" data-start=\"2785\" data-end=\"2837\">Innovaci\u00f3 i sostenibilitat a la consulta dental<\/h2>\n<p>SEPA Barcelona 2025 va dedicar part del seu programa de gesti\u00f3 a q\u00fcestions clau per al futur de les cl\u00edniques dentals: indicadors de gesti\u00f3, lideratge, digitalitzaci\u00f3, productivitat, intel\u00b7lig\u00e8ncia artificial, xarxes socials i sostenibilitat.<\/p>\n<p data-start=\"2839\" data-end=\"3119\">L&#8217;aportaci\u00f3 de Gallucci va permetre situar aquests temes en una visi\u00f3 m\u00e9s \u00e0mplia: la sostenibilitat d&#8217;una cl\u00ednica no dep\u00e8n nom\u00e9s de la seva capacitat econ\u00f2mica, sin\u00f3 tamb\u00e9 de la seva manera d&#8217;organitzar-se, de liderar equips, de generar confian\u00e7a i de prendre decisions coherents amb el seu prop\u00f2sit.<\/p>\n<h2 data-section-id=\"1k76sf2\" data-start=\"3411\" data-end=\"3456\">Una mirada \u00fatil per a l\u2019odontologia actual<\/h2>\n<p>La participaci\u00f3 de Carlo Gallucci a SEPA Barcelona 2025 refor\u00e7a una idea cada vegada m\u00e9s important: l&#8217;excel\u00b7l\u00e8ncia cl\u00ednica necessita una bona gesti\u00f3. Per a oferir una odontologia de qualitat, no n&#8217;hi ha prou amb comptar amb bons professionals i tecnologia avan\u00e7ada; tamb\u00e9 \u00e9s necessari disposar d&#8217;una estrat\u00e8gia clara, una organitzaci\u00f3 eficient i una cultura de treball basada en valors.<\/p>\n<p>A la Cl\u00ednica\u00a0Vallcorba\u00a0compartim aquesta visi\u00f3 de l&#8217;odontologia com una disciplina que uneix coneixement cl\u00ednic, innovaci\u00f3, gesti\u00f3 responsable i comprom\u00eds amb el pacient.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Prof. Carlo Gallucci, catedr\u00e0tic de M\u00e0rqueting d\u2019ESADE, va participar  [&#8230;]<\/p>\n","protected":false},"author":5,"featured_media":8184,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-8346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies-de-la-clinica"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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